Global Marketing for Chinese Tech 中国科技企业的全球营销
A UK-based marketing company focused on helping Chinese clients advertise their products in the UK & US. Backed by 15 years of combined experience in tech marketing. 我们是一家总部位于英国的营销公司,专注于帮助中国客户在英国和美国推广产品,拥有15年英国科技营销领域的综合经验。
Our specialty is Facebook full-funnel campaigns, complemented by Google, YouTube and TikTok depending on the vertical. We run competitor audits and extensive market research to design and launch campaigns that deliver. 我们专注于Facebook全漏斗广告,并根据行业垂直领域辅以Google、YouTube和TikTok渠道。我们通过竞争对手审计和深度市场调研,设计并推出真正有效的营销活动。
We've found that a combination of LinkedIn and email marketing is the optimal network mix for putting our clients' products in front of decision makers at major firms across the UK and US. 我们发现,LinkedIn与电子邮件营销的组合是将客户产品呈现给英美大型企业决策者的最佳渠道组合。
"Few agencies truly understand how to bridge Chinese companies with Europe and the US. We do." "鲜有机构真正理解如何将中国企业与欧美市场连接起来——我们做到了。"
Our fees are tied to your ad spend. We don't charge retainers or earn from inactivity. We grow when your campaigns grow. It's the oldest alignment of incentives in marketing, and almost no one does it anymore.我们的费用与您的广告支出挂钩。我们不收取固定顾问费,也不靠不作为牟利。您的广告活动增长,我们才增长。这是营销中最古老的利益对齐方式,但几乎已无人践行。
Every campaign is built and managed by marketers with 15 years of performance experience across major UK and US brands. No junior handoffs. No account managers in the middle.每一个广告活动均由拥有15年英美主要品牌绩效营销经验的资深人员亲自构建和管理。没有初级人员交接,没有居中的客户经理。
We work with a small roster of clients by design. That means your campaigns get sustained senior attention. Not a pitch team followed by someone half their level.我们有意保持精简的客户名单。这意味着您的广告活动将获得持续的资深关注,而非先由顶级团队提案、再交给水平减半的人执行。
We launch a diverse mix of static image ads, short-form video and UGC-style content to test different hooks and messages across your audience. Creative diversity is the foundation of everything that follows.* 我们投放多种形式的广告素材,包括静态图片广告、短视频和UGC风格内容,针对不同受众测试不同的钩子和信息。创意多样性是一切后续工作的基础。
*This relates to visual networks, on networks such as Google Ads we instead successfully employ industry standard tactics such as audience layering & segment targeting. *此内容适用于视觉广告网络——在Google Ads等网络上,我们采用受众分层与细分定向等行业标准策略。
We track CTR, video retention rates and other performance indicators across every creative, using ad network tools such as Meta Pixel and Google Analytics to measure whether ads drive real conversions, not just clicks. 我们通过Meta Pixel和Google Analytics等广告网络工具,追踪每个素材的点击率、视频留存率及其他表现指标,衡量广告是否带来真实转化,而非仅仅是点击。
Creatives that prove consistent performance get graduated into scaling campaigns, ensuring budget is always allocated deliberately. We know you want ad spend working toward profit, not just reach. 表现稳定的素材将被纳入规模化投放,确保您的广告预算向盈利方向持续优化。
From hardware to consumer electronics, we position Chinese tech brands as premium and aspirational in markets that demand both performance and credibility. 从硬件到消费电子,我们将中国科技品牌定位为高端、有吸引力的品牌,在追求性能与可信度的市场中脱颖而出。
Software products entering Western markets need more than a translation, they need full repositioning. We handle the strategy, creative and channel mix to build pipeline fast. 进入西方市场的软件产品不仅需要翻译,更需要全面重新定位。我们负责策略、创意和渠道组合,快速建立销售管道。
We connect Chinese manufacturers and suppliers with UK and European buyers, building the credibility and commercial relationships that turn introductions into long-term contracts. 我们将中国制造商和供应商与英国及欧洲买家对接,建立将商业引荐转化为长期合同的可信度与商业关系。
Start with a free audit — we'll tell you exactly where the opportunity is. 从免费审计开始——我们将为您指明机遇所在。